What Clients Are Saying
"I’ll never forget the time that Ali Luce told me, ‘when I hand you the keys to your new house, I want it to be one that you are truly excited to own.’ This was after she had been patiently working with us for nearly 4 years. This is a reflection of her ability to really understand her clients and honor what they want in a home. We were picky and cautious first time home buyers targeting a very competitive market (Berkeley), and it took us a long time to go from being casual lookers to making serious offers. Ali was there by our side the whole time, and not once did she seem impatient, or try to push us towards offering on a house that wasn’t what we truly wanted. She was positive and optimistic, but still grounded in the reality of the local market. It paid off – a few weeks ago she handed us the keys to a home that is just perfect for us, and we are beyond thrilled! Ali guided us through the offer and escrow process and was incredibly responsive and clear every step of the way. She was super strategic about making a competitive offer that didn’t result in overpaying. Although I hope we don’t have to go through the home buying/selling process anytime soon, if we did, I would work with her again in a heartbeat! Highly recommend!”
— Nicole, Berkeley home buyer
“Alison Luce is the epitome of real estate excellence. She helped us find our dream home at a time when inventory was down 50% - making the market incredibly competitive and challenging. We also had a set of very specific and unique requirements and generally high expectations of anyone we partner with. Alison didn’t only meet our expectations – she went above and beyond to make our dreams come true. She was always one step ahead of us – proactive, responsive, had access to off-market inventory, and was super strategic when it came down to offer time. We have now been in our new home for a month, and she has stayed in touch with us and helped with a variety of referrals and recommendations. We would highly recommend Alison both as a buyer or sellers agent. Call her – you won’t regret it!”
— Natalia, Berkeley home buyer
“It’s been a while since we moved and it turns out it can be stressful! Ali was calm, cool, and super knowledgeable throughout, knocking out all the little challenges that would arise one by one – like a prize fighter she is. We definitely threaded a needle getting our new house, which, without her advocating, we would not have pulled off. I LOVE OUR NEW HOUSE. Plus, our home sale in Redwood Heights generated 8 offers, while others in the neighborhood were receiving none. That’s in large part due to the marketing and staging efforts. Thank you, Ali!”
— Barry, Oakland seller/buyer
“Alison guided us through a crazy Berkeley market, and helped us win a beautiful home. When selling our El Cerrito house, she really went the extra mile to reach out to interested buyers. Her hustle paid off, and we secured a higher offer than what we initially received. She was patient and kind throughout and made our whole experience so much easier.”
— Lisa, El Cerrito seller/Berkeley buyer
“As first time homebuyers, we didn’t have much of a clue where to start. Our agent Alison Luce did a fantastic job helping us understand the process and guiding us along the way. She was very clear in communication and kept us updated throughout the process, and even proactively flagged potential issues for us to look into as we finally made an offer and closed on our home. We are so excited about our new house in Oakland and we could not have done it without Ali!”
— Davide, Oakland home buyer
“We had the most amazing experience working with Alison Luce. I would recommend her in a heartbeat for anyone looking for a home in the Bay Area. We were looking at homes from afar, and Alison was instrumental in navigating the Bay area real estate market for us, informing us of it’s challenges and never trying to sell us on something that we didn’t want because she wanted a commission. She was honest, thoughtful, patient, and really understood the kind of home we wanted, always sent us a curated list of homes that fit our requirements, and was always available by phone. Because we were not living here yet, she went to homes for us, did video tours, and carefully explained the pros and cons of each home. The house we bought was the second home we bid on – nearly impossible for the Bay area market, but Alison made it easy for us. She’s truly excellent…the best realtor we’ve worked with!”
— Cathy, Berkeley home buyer
“We worked with Alison Luce at The Gunderman Group and had an exceptional experience. She helped us find our dream home in the Berkeley Hills, and then navigated us through a drawn out offer process. As first time home buyers with a brand new baby, we had a lot of questions and a lot of anxiety, and she was a constant and responsive calming presence. After we had our offer accepted, the escrow process was also complicated due to issues on the sellers side, but Ali kept us updated and confident that we would eventually get the keys – and even went above and beyond, coming to the house at night with her husband to investigate a potential issue to make sure the appraisal came in at value. We are so happy in our new house and we highly recommend Ali. We loved working with her.”
— Morgan, Berkeley home buyer
“We worked with Alison Luce and David Gunderman for the sale of our Berkeley home. I would give Alison ten stars if I could. She was incredibly responsive, supportive and knowledgeable, and she shepherded us through the process with kindness, humor and grace. This was our first time selling a home. She developed a plan that worked with our preferred timeline and quickly deployed on all the steps with impressive coordination and efficiency. Our home was on the market within two weeks of us moving out! The staging and marketing were phenomenal – the home truly was transformed (we literally saw the photos and video online and thought “wow! What is that place?!?”). Their staging is more creative, modern and artsy than other local groups – it elevated our home and made it pop online…which is a huge driver of sales in todays market. Alison personally addressed details that helped our home present at it’s best. She was in touch with us every step of the way, and helped to ease our jitters throughout the process. She felt like a trusted friend. The Gunderman Group describes themselves as a “chosen family” and they all work closely together. They delivered beyond what we had hoped for. After working with them, I can see why they are one of the most successful real estate groups in the country. They are all talented, and they made what would normally be a stressful process painless and even a little fun.”
— Meredith, Berkeley home seller
“Ali Luce of The Gunderman Group is a gem. She’s the perfect mix of friend, therapist, and savvy player in the crazy Bay Area housing market. We started and finished the journey of buying our first home with her. It definitely had its ups and downs over the course of several months. She was great at highlighting homes that met our needs, encouraged us when we got outbid, and gently nudging us away from making a desperate offer. She didn’t just find us a place to live, but a home. We hands down recommend Ali for anyone looking to find their next home.”
— Aleta, Alameda home buyer
"Alison Luce was nothing short of fabulous! She made the whole home buying process a breeze. She paid attention to our needs, listened carefully to all our “must haves” and helped us find a wonderful home in Alameda. Getting all of your needs met in this market is nearly impossible, but Ali made it happen for us. She understood how important it was to our family of four to find a home near a good public school district. There’s no one that knows the East Bay better than Ali.
Ali has all you need in a real estate agent:
in depth knowledge of the market
fierce client advocate
based on years of experience, knows all the strategies necessary to win a competitive bidding process
explains complicated paperwork and processes with ease
works tirelessly for her clients
always available with a smile on her face
a real pleasure to work with
We highly recommend Alison to anyone looking for a real estate agent.”
— Blerina & Ken, Alameda home buyers
“Ali helped us find our dream home in Alameda in the midst of a red hot sellers market due to the Covid 19 pandemic. She was incredibly pro-active and responsive during our 3 month search, helping set up home viewings at a moments notice, and always demonstrating incredible patience as we navigated the Bay area real estate gauntlet. We offered on three houses, with the first two going into aggressive bidding wars that ultimately priced us out. Ali kept us in the conversation on every offer we made, and we were thrilled when we finally found our home. She knows all of the agents in the area, and leverages those relationships to the benefit of her clients. We were able to make a pre-emptive offer on our home and ultimately prevailed over three other competing offers. We couldn’t imagine going on this journey with anyone else, and we’ll definitely be keeping Ali’s number on speed dial if we ever decide to jump back into the market.”
— Colleen & Jon, Alameda home buyers
“We continue to be incredibly thankful to have had Ali Luce on our side during the home buying process. We are currently sitting in our new, beautiful home as a result of her tireless work to make it happen – in less than two weeks, no less! Especially for newbies like us, completely daunted by the process, Ali made it so much less stressful by being so approachable and empathetic, while providing us with appropriate guidance and the necessary confidence to take each step along the way. She was always there to answer my many questions, big or small, and never steered us in the wrong direction. She truly never skipped a beat until we had the keys in our hands. We have her to thanks for years to come! OH…and all of this during COVID-19!”
— Rei and Ryan, Berkeley home buyers
